Every call, message
and email. Logged.
Calls recorded and transcribed. AI summaries and action items extracted. SMS, WhatsApp and email automation. Gaffer Voice call routing. Every communication linked to the job record.
Built-in business phone system. No third-party VoIP needed.
Every call logged, no exceptions
Receive and make calls through Gaffer. Inbound calls are matched to existing customers automatically. Outbound calls are one-click from any customer or job record. Every call is logged with duration, timestamp and recording.
- Inbound call screen with customer match from caller ID
- One-click outbound calling from any customer or job
- Automatic call logging with duration and timestamp
- Call recording on every call (configurable)
- Call history per customer — never lose context
- Dedicated business number per company
Record everything, miss nothing
Every call is recorded automatically. Recordings are stored securely and linked to the customer and job record. Play back any call from the dashboard. Use recordings for training, dispute resolution and quality assurance.
- Automatic recording on all calls
- Recordings stored securely and encrypted
- Linked to customer and job records
- Playback from the dashboard or call detail page
- Download recordings for external use
- Configurable: record all, or opt-in per call
Read the call in 30 seconds
Every recorded call is transcribed automatically by AI. Full timestamped transcript with speaker identification. Search across all transcripts to find specific conversations. No more listening to 10-minute calls to find one detail.
- Automatic transcription of all recorded calls
- Timestamped with speaker identification
- Search across all call transcripts
- Highlight and annotate key sections
- Export transcripts as text or PDF
- Supports accents and trade terminology
Key points, not 10-minute playback
AI reads the transcript and generates a concise summary — who called, what they need, what was agreed, and what happens next. The summary appears on the customer and job timeline instantly.
- One-paragraph summary of every call
- Key details extracted: name, address, issue, price discussed
- Agreements and commitments highlighted
- Summary appears on customer and job timeline
- Searchable — find calls by content, not just date
- Works alongside full transcript for detail
AI extracts the to-dos from every call
AI analyses the call and extracts actionable items — book a service for Tuesday, order a replacement part, send a quote under £500. Action items appear as tasks on the job or customer record. Never forget a follow-up again.
- Automatic extraction of action items from calls
- Actions appear as tasks on the job/customer record
- Assignable to team members
- Due dates suggested based on call context
- Mark as done when completed
- Feeds into the AI agent (Pal) for automated follow-up
Text from the dashboard, not your personal phone
Send and receive SMS and WhatsApp messages from within Gaffer. Messages are linked to the customer record. Use templates for common messages — booking confirmations, reminders, ETA updates. Two-way conversations, not just broadcasts.
- Send SMS directly from customer or job records
- Two-way SMS — customer replies appear in Gaffer
- WhatsApp Business integration (add-on)
- Message templates for common communications
- Booking confirmations, reminders and ETA updates
- Message history per customer — full conversation thread
The right email, at the right time, automatically
Automated emails triggered by job status changes, quote activity, invoice status and more. Quote sent → follow-up in 3 days. Job completed → request a review. Invoice overdue → payment reminder. All configurable.
- Trigger emails on any status change (job, quote, invoice)
- Configurable delay — send immediately or after X days
- Professional email templates with your branding
- Quote follow-up, booking confirmation, completion notice
- Review request after job completion
- Payment reminder sequence (day 1, 7, 14, 30)
Emails create leads automatically
Set up a dedicated inbound email address (e.g., jobs@yourcompany.getgaffer.com). Emails sent to that address are parsed by AI, a lead is created, and it appears in your pipeline. Works with website contact forms, Google Ads and more.
- Dedicated inbound email address per company
- AI parses sender, subject and body content
- Automatically creates a lead or job
- Attachments saved to the lead record
- Works with website contact forms (forward emails)
- Custom email domain support on higher plans
Press 1 for emergencies, 2 for bookings
Set up intelligent call routing for your business number. Route callers to the right person or department — emergencies go to on-call, new enquiries go to sales, existing customers go to their account manager. Or route everything to the AI receptionist after hours.
- Visual call-flow builder — drag-and-drop phone tree
- Route by key press, time of day or caller status
- Emergency routing to on-call numbers
- After-hours routing to AI receptionist
- Custom greeting and menu recordings
- Voicemail with transcription for missed calls